Welcome New Staff Member: Kristine Mason

Photo by Kurt Gonsalves, Bounty Hunter Rare Wine and Spirits

Join us in welcoming new staff member, Kristine Mason. She is our Director of DTC Sales and Marketing and will be responsible for managing our Wine Club, training our tasting room staff, and overseeing all marketing and sales efforts. Kristine comes to us from Bounty Hunter Rare Wine and Spirits where she was a Wine Scout. She worked with clients from all over the country to assist them with finding wines for their cellar collections, dinner parties, and special events. She has her WSET Level 2, is working toward her full WSET Diploma, and has a degree in Wine Business from Sonoma State. Prior to moving to Napa Valley, she lived in Kansas City, St. Louis, and Chico doing marketing and sales in a variety of industries including soccer and luxury apartments after graduating with a degree in Sports Management and Business Administration from Loras College in Iowa. 

"I am thrilled to be re-joining the team here at Vermeil," Mason commented. "This is where I got my start into the Wine Business when I first moved here and I feel fortunate they were able to create this position for me. I am looking forward to combining my passion for wine and sports to help continue to grow this amazing company." 

"We're excited to have Kristine back on staff with us," said Andrew Curry, Business Manager. "She brings a wealth of experience and knowledge that will add a crucial component to our growth efforts this year and beyond. I'm eager about her focus on Direct to Consumer strategy as this is such an important area for us that needs full-time attention." 

Kristine will be reaching out to customers and Club Members to introduce herself and help you with your all your wine needs. She also has an in-depth knowledge of the Napa Valley and can provide recommendations as you plan your trips for 2019.